“Hegans” Defy Vegan Stereotypes
Wednesday, 24 March 2010 | by Pat's Picks
Call them “hegans.” The Boston Globe says going vegan is not just for “yuppie, tree-hugging, emaciated weaklings” anymore. A growing number of men in their 40s and 50s are embracing the diet as a way to “look better, rectify a gluttonous past, or cheat death.” The meat-free, dairy-free, egg-free lifestyle recently enjoyed a boost in popularity from the book, ?The Engine 2 Diet,?? which advocates a vegan lifestyle without actually calling it that.