WSJ Makes News Alerts more DVR-Friendly

Written by Pat's Papers | Tuesday, 3 April 2012 9:22 AM

(Image Courtesy of Threadless.com)

Sometimes it’s the little things that mean a lot.  I’ve noticed over the past few weeks that the Wall Street Journal has made a subtle change in the way it sends out e-mail news bulletins.  When the newsworthy event is a competition, the Journal is consistently careful to avoid revealing the result in the first line of the e-mail.  For example, this is the alert I received about the Kentucky/Kansas game:

That’s a lot better that this Washington Post spoiler:

Presumably, the Journal was thinking about those who may be watching the program on a DVR and are a little behind “real time.”  Obviously you can only insulate yourself from the NCAA score or the Oscar winner for a few hours, but it’s nice to have a paper working with, and not against you.

Email this story

Email This

Your Email

Your Name

To (email)

Subject

Message:
Your message here! =-=-= <http://www.patspapers.com/blog/item/wsj_tweaks_blog_alerts_for_dvr_watchers> =-=-=

• 6/10 Farewell to Edmonton Colleague John Berry
  
• 6/14 Study: Lego Faces Angrier Than 24 Years Ago
  
• 6/11 Survey: Women Last 1 Hour Before High Heel Pain Sets In
  
• 6/7 Summer Reading List: 2013
  
• 6/18 Exercise Etiquette: To Wave or Not to Wave