Adobe Attacks Apple with Love

Written by Pats Papers | Thursday, 13 May 2010 8:13 AM


The full-page ad in the New York Times and Wall Street Journal says “We (heart) Apple.” But it doesn’t seem like there’s much love behind this shot at Apple’s anti-Flash policy for the iPhone and iPad.

The Adobe ad reads:

We love creativity.
We love innovation.
We love apps.
We love the web.
We love Flash.
We love our 3 million developers.
We love healthy competition.
We love touch screens.
We love our Open Screen Project partners.
We love HTML5.
We love authority code only once.
We love all devices.
We love all platforms.
What we don’t love is anybody taking away your freedom to choose what you create, how you create it, and what you experience on the web.

Does that seem like a “We love Apple” message to you?

On the Web

More from Adobe’s We Love Choice website.

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